🚀 Runo named Global Indian MSME of the Year in Sales Tech! Thanks to 3500+ businesses using Runo. 🙏

Runo Lead Management CRM

Trusted by 3500+ Teams to Stay on Top of Their Lead

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Convert More Leads With Less Manual Efforts

Never Miss a Lead With Multi-Source Lead Capture

Runo captures leads instantly from websites, ads, marketplaces, CSV uploads, and other key sources, so your team can connect while the lead is still interested

Reach Out Faster With Instant Lead Allocation

New leads are auto-allocated to your sales reps based on source, region, or custom rules, so there’s no waiting, no manual work, and no missed leads

Follow Every Lead’s Journey With Real-Time Tracking

Track every update, follow-up, and status change in real time, so you’re always in control of your pipeline

Keep Leads Warm With Follow-Ups Reminders

Timely reminders help your team follow up before leads lose interest, keeping conversations active and deals moving

Improve Accountability With Live Team Tracking

Track your team’s engagement with each lead in a timeline view. Every call, message, and update is recorded in one place

Lead Capture

Never Miss a Lead With Multi-Source Lead Capture

Runo captures leads instantly from websites, ads, marketplaces, CSV uploads, and other key sources, so your team can connect while the lead is still interested

Auto Allocation

Reach Out Faster With Instant Lead Allocation

New leads are auto-allocated to your sales reps based on source, region, or custom rules, so there’s no waiting, no manual work, and no missed leads

Real-Time Tracking

Follow Every Lead’s Journey With Real-Time Tracking

Track every update, follow-up, and status change in real time, so you’re always in control of your pipeline

Follow-Up Reminders

Keep Leads Warm With Follow-Ups Reminders

Timely reminders help your team follow up before leads lose interest, keeping conversations active and deals moving

Team Tracking

Improve Accountability With Live Team Tracking

Track your team’s engagement with each lead in a timeline view. Every call, message, and update is recorded in one place

Why Sales Teams Rely on Runo CRM Every Day

8+ Lead Sources
capture leads from multiple sources automatically
Zero Lag Lead Allocation
leads are auto-assigned to the right rep based on your rules
100% Real-Time Tracking
monitor every lead’s progress and your team’s activity in real time

Runo + WhatsApp Business: Engage, Track, and Convert Better

  • One centralised number – run all WhatsApp campaigns from a single, professional business number.
  • Rich campaigns – add images, videos, PDFs, location pins, and more.
  • Bulk + Personalisation – segment audiences and send at scale with customised content.
  • Unified interaction timeline – track WhatsApp chats along with calls, emails, and notes.
  • Auto-replies & Quick responses (coming soon) – faster engagement and higher response rates.
  • Unified Inbox – manage all WhatsApp chats inside Runo CRM.
  • Analytics & Reports – measure campaign performance with visual dashboards.
WhatsApp Business Integration with Runo CRM
Request a Demo

The Best Features for Managing Leads and Closing Deals

Lead Management Made Simple

CSV Upload
CSV Upload

Upload your lead or customer data in bulk and start managing them instantly

Auto Lead Allocation
Auto Lead Allocation

Automatically assign leads to the right sales rep based on your custom rules.

Live Performance Dashboard
Real-Time Lead Tracking

Track lead progress and sales status in real time, ensuring full visibility of your pipeline

Follow-Up Notifications
Follow-Up Reminders

Ensure timely follow-ups with automated reminders, keeping leads warm.

Real-Time Team Tracking
Live Team Status

Track your team’s real-time activity, such as availability, on-call status, and follow-ups

Interaction Timeline
Interaction Timeline

Review the entire history of every lead interaction including calls, emails, and notes in one place.

CRM Customisation
Customizable CRM Fields

Tailor your CRM fields to match your sales process and data needs

CSV Upload
CSV Upload

Upload your lead or customer data in bulk and start managing them instantly

Auto Lead Allocation
Auto Lead Allocation

Automatically assign leads to the right sales rep based on your custom rules.

Live Performance Dashboard
Real-Time Lead Tracking

Track lead progress and sales status in real time, ensuring full visibility of your pipeline

Follow-Up Notifications
Follow-Up Reminders

Ensure timely follow-ups with automated reminders, keeping leads warm.

Real-Time Team Tracking
Live Team Status

Track your team’s real-time activity, such as availability, on-call status, and follow-ups

Interaction Timeline
Interaction Timeline

Review the entire history of every lead interaction including calls, emails, and notes in one place.

CRM Customisation
Customizable CRM Fields

Tailor your CRM fields to match your sales process and data needs

Lead management
that just works

Start 10-day free trial

Runo Integrates with All
Your Lead Sources & CRMs

Lead Source
See all Integrations

Real Feedback From
Real Call-Heavy Teams

RUNO is one unique mobile-based calling solution we came across 3 months back. It quickly helped us to streamline our sales process and added quality to sales pitch.

Dr. Surendranath Reddy Kaswa - Founder, Plato Digi Education

Dr. Surendranath Reddy Kaswa

Founder - Plato Digi Education

Our calling process was fairly straightforward, but we felt there was room to improve how we tracked calls and follow-ups. Runo helped us bring in that extra layer of structure without complicating anything.

Anas Rahman Junaid - Founder & Chief Researcher, Hurun India

Anas Rahman Junaid

Founder & Chief Researcher, Hurun India

Runo has transformed the way we manage our sales operations. The live dashboard and real-time tracking have made our processes more efficient and customer-focused.

Manish Patel - Founder and MD, MSwipe

Manish Patel

Founder and MD, MSwipe

Lead Management Software FAQs

Lead Management Software helps businesses capture, track, and manage their leads throughout the sales process. It automates lead assignment, tracks interactions , and provides insights to ensure no lead is forgotten and every opportunity is maximized.

Legacy CRM systems typically rely on only cloud telephony for call management and typically very heavy with complex implementation and long learning curve. Whereas Runo is a plug and play mobile first lead management application with an in-built SIM based call management and virtual number calling (cloud telephony).

Runo combines both SIM + Virtual calling with AI-powered CRM, allowing you to get better call connect rates, clear visibility, and a streamlined sales process. It’s a new category of CRM that fits how sales work today.

Runo’s Lead Management CRM app captures leads from multiple sources, automatically assigns them to the right sales reps, and tracks every lead’s progress in real-time. It helps teams stay on top of follow-ups with automated reminders, provides performance insights, and ensures that leads never go cold.

Getting started with Runo is quick and simple. You can set up your account and integrate lead sources in under 30 minutes. There’s no need for technical expertise or IT teams.

Runo brings lead management and mobile CRM into one powerful app. Sales teams can capture, track, and manage leads from any source directly from their mobile devices, keeping them on top of every lead while on the go. This ensures seamless follow-ups and real-time updates wherever they are.

Yes, Runo is fully compatible with both iOS and Android devices. You can manage your leads, track progress, and view real-time insights from any smartphone or tablet, giving your team flexibility and access no matter where they are.

Absolutely! Runo provides real-time tracking of lead sources and conversion rates. You can see exactly where your leads are coming from and how they are progressing through the pipeline, helping you make data-driven decisions and optimize your sales strategies.

Lead analytics provide valuable insights into how your sales team is performing, where leads are getting stuck, and what’s driving conversions. By analyzing these metrics, you can identify bottlenecks, optimize your sales process, and make informed decisions to increase conversions and revenue.

Yes, Runo offers a free 10-day trial with full access to all features, so you can explore the platform and see how it can improve your lead management process. No credit card required to get started.

Built-In Security,
Trusted by Enterprises.

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Track, Assign, and
Close Leads from Anywhere

Stay connected to your sales pipeline with instant access to lead information, updates, and actions, anytime.

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